Addictive or Addicting?

So Twitter has been trying to entice me recently, with fake profiles following me which look semi-legit, until I follow them back and they send me messages about these online games. And doubtless the links just lead to horrible viruses (I’m still trying to figure out Twitter’s angle by the way. It usually takes me a few months to figure out each social medium, and how to use it properly. I’m not there with Twitter yet).

Anyway, what intrigued me most about these dodgy ads was their use of the word addicting. This is normally the point where I get quite reasonable and say something like, Well, you might think it’s correct to say addictive, and that addicting is wrong, but actually it’s ok to use both.

To be honest though, I hate addicting. Both my heart and my brain tell me that it’s wrong, and that addictive is right, and that’s it. Addicting looks stupid, it sounds stupid, and it doesn’t seem to make much sense, linguistically. That being said, people do say addicting, so I’m at least going to investigate why they might do that.

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Why don’t we usually Pronounce the Letter B after an M?

Good question, I’m very glad you asked. There are about ten words in English that end in –mb, but have a silent B. Off the top of my head, I can think of:

  • Bomb
  • Thumb
  • Lamb
  • Plumb
  • Limb
  • Tomb
  • Womb
  • Climb
  • Dumb
  • Jamb
  • Comb
  • Crumb

As you can see, it’s a fairly common phenomenon, but what’s the story behind it?

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What Makes a Superhero Super?

As I alluded to yesterday, I recently saw Spider-man Homecoming with my nephews. It made me think again about superhero names. I touched on them briefly before, thinking about how straightforward they are. The majority of the most popular ones are simple compound nouns, featuring an adjective or noun that defines the character, followed by man or woman (or girl). Spider-man. Batman. Superman. Wonder Woman, etc. The practical, pragmatic explanation for this is to make the characters easily recognisable, and not confused for a rival publisher’s characters. That’s why, after all, Spider-man has his hyphen.

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I’ll Learn you Good!

Isn’t that just the classic signifier or a stupid, or at least uneducated, person? How could they possibly confuse these two antonyms? And of course this mistake is especially ironic as it’s related to education and learning. However, if you’re the type of person who likes to make themselves feel smarter by noting how people make this mistake but you don’t, perhaps you need to rethink how wrong these people actually are.

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Happy Belgian National Day!

Exactly one week after Bastille Day, it’s the Belgian National Holiday!

Yay!

Ok, so you probably weren’t aware of that fact. The holiday hasn’t really entered the public consciousness the way Bastille Day, or other national holidays like St. Patrick’s Day or the Fourth of July have. And I think that’s mainly because Belgium is a small country that doesn’t have such a distinctive national identity compared to other countries. And I think that in turn has a lot of to do with the fact that it’s a complex little country, linguistically.

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Can you Trademark a Word or Phrase?

I’m surprise to find that the article I read the other daythe article I read the other day has inspired a second article by me, but here we are. Something else that interested me in the article was the fact that Michael Buffer, has become a millionaire by licensing the trademark for the phrase Let’s Get Ready to Rumble. It’s probable that you read that in your mind in a very specific voice, and that voice is Michael Buffer’s. Buffer, a boxing and wrestling ring announcer, became famous for his catchphrase, delivered in his unique style. In 1992 he registered the phrase as a trademark, and since then has earned about $400 million from it.

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I React to: YouTube English!!

Earlier this afternoon, on my lunch break, I came upon the following article: “21 Insane Ways Celebrities Get (and Stay) Rich.” I can’t really recommend it. Some of the items are mildly interesting, but could hardly be described as insane, unless you consider selling a business at a profit insane. I did find one thing curious though, and that was the following sentence about Jake Paul, who is apparently a YouTube star:

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